Drawing our plans:
These drawings helped us as it allowed us to
visualise our ideas and create a back of the CD which includes our favourite things
from each drawing. By drawing out our plans and ideas it helps us see how they
will look so that we don't waste time trying things we now know we don't like
through our drawings.
Second Draft:
As we liked our first draft we chose to try and
keep most of the variables of our original idea the same by putting the writing
at the side of the image. We felt that the space looks too cramped and the
whole CD looks quite unprofessional as it is too full of text. This is
unsuccessful as the text for the songs is too big and the space it is being put
in is too small. The text is touching the spine which looks unprofessional. We tried to keep
most of the design the same from our original idea however with the new layout
and images it doesn't work as well therefore it needed to be changed to improve
it visually.
The research that helped us change
our design:
Creating our Final Product:
We moved the image up
so that it would be in the centre like TheWeeknd's had on their album. It is
very similar in terms of the background and the features being illuminated by a
single light so that they are visually engulfed in darkness in certain areas.
This makes it look quite eerie and depressing which links to our tone and
message of our music video and the rest of our Digipak.
When adding the text it was too close to the
spine therefore we had to move it other to cover some of the candle, we was
worried about this as our gold font might clash with the candle colour, however
it had to be gold as our planning incorporated this throughout as gold is a
sign of wealth which most artists in the R&B genre use in their products.
This is our design once
the text has been moved over to be further away from the spine. The spacing is
much better now as there is less information and text on the CD case as we
decided the executive producer information wouldn't fit without making it look
overcrowded therefore we just used the record label information and ensured we
used the executive information on the rest of the Digipak products.
Final back of our CD:
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